We're all looking for new ways to try and gain some extra time back in our lives, so it makes sense to look at a CRM system as a way of getting some extra hours back throughout our hectic working weeks. But how can a CRM system save you time exactly?

A Customer Relationship Manager (CRM) is a software/system used to store and manage all your current and potential customer’s data. It uses data analysis about a customer’s journey to improve business relationships, promote an organisation and help with workflow automation, which leads to an increase in customer satisfaction and customer retention.

Why do we go into business? To simply make money? Or are we looking for something deeper – a connection that could enable change by creating new business models and initiatives for the benefit of our employees, partners or even the world?

ACI Group, a leading distributor working with some of the largest global food, pharma, industrial and road brands throughout Europe, has announced today that it has acquired a technology software business to support and deliver complete end-to-end visibility in the supply chain.